ironguides is the leading Lifestyle Facilitation company for athletes of all abilities. We provide coaching and training services, plans and programs, as well training education, health and fitness products to help you learn and live a healthy lifestyle. Come get fit with one of our monthly training subscriptions, event-specific training plans, coaching services, a Tour de France bike tour or a triathlon training camp in an exotic location! ironguides also provides Corporate Health services including Corporate Triathlons, Healthy Living retreats and speaking engagements. At ironguides, your best is our business!

Coach Sergio Borges is a twenty-time Ironman, fifty-fold 70.3/half Ironman finisher and five-time All American, Sergio's coaching expertise is as extensive as his Age Group racing experience. He is a certified Level III USA Triathlon coach, Level II USA cycling coach, former head coach of the UCSD and UCI Triathlon Team, head coach of the USA Team (Elite, U23 and Junior) at the 2003, 2004 & 2008 Duathlon World Championships.